But Plastic Beach took this to a new level. Damon Albarn's encounter with plastic pollution at Hallsands Beach inspired the album's meditations on the Anthropocene – an epoch marked by significant human impact on Earth's geology and ecosystems. The book positions Plastic Beach as a concept album that reflects on the Anthropocene, combining commentary on environmental degradation and consumer culture with attempts to imagine a future beyond the rapacity and destructiveness of this era.